Iag Research Recognized Two Volkswagen Models As Finalists In Ad Awards

Early this March, IAG Research, a company that conducts researches and surveys about the primetime television programs watched by the public in major cable networks has released the finalists of their first ever IAG Automotive Advertising Awards. IAG Research also determines the effectiveness of TV advertisement and product placements of domestic and international corporations.

The first ever IAG Automotive Advertising Awards aims to determine the most effective TV advertising campaign of automotive companies, displaying their new vehicle models. The TV ads were aired in 20 cable networks all over the US. Selection of the finalist and winners are based on the votes from over 1 million TV viewers who respond to survey questions conducted by IAG Research.

In regards with this, Volkswagen of America, Inc. has recently announced that the advertisement campaigns for the Volkswagen Jetta and Passat models are among the finalists of the first ever IAG Automotive Advertising Awards. The VW Jetta was recognized as the finalist for the Most Effective Overall Ad: Non Luxury” category, while the VW Passat wagon was selected as a finalist for the Most Effective Established Nameplate Launch Campaign.

The 2007 VW Jetta for the Dance ad features a person asking a VW Jetta owner how to dance.

The 2007 VW Jetta compact sedan was recognized for the Dance ad, which features a black person asking a VW Jetta owner how to dance. The car offers comfort and convenience for customers along with standard VW Passat parts including cruise control, CD player, air conditioning, traction control, height-and-telescoping steering wheel, four-wheel independent suspension, electro-mechanical steering, and a standard manual transmission. The VW Passat was recognized for the Safe Happens advertisement campaign. The 2007 VW Passat comes in two variants: sedan and wagon, both equipped with a 2.0-liter turbocharged engine with an advanced direct-injection system.

Meanwhile, here are the finalists of the Automotive Advertising Award along with the 5 major categories:

Most Effective Overall Ad: Non-luxury
– Ford Escape Hybrid: Kermit the Frog talks about being “green”
– Volkswagen Jetta: African-American male asks white Jetta owner to teach him how to dance
– Volkswagen Passat: Women in the sedan are run into by another vehicle

Most Effective Overall Ad: Luxury
– Lincoln Navigator: Basketball star Dwayne Wade helps build an inner city court
– Lexus LS 460: Demonstration of the sedan’s no-hands parallel parking option
– Hummer H3: A man turns the SUV into a submarine

Most Liked Ad: Luxury or Non-luxury
– Honda Pilot: A troll stops a family in the SUV
– Jeep Wrangler: A lizard stares down the SUV
– GM Warranty: Cars fly above the street

Most Effective TV Launch Campaign for an Established Nameplate
– Nissan Sentra
– Lexus LS
– VW Passat wagon

Most Effective TV Launch Campaign for a New Nameplate
– Dodge Nitro
– Nissan Versa
– Toyota Yaris

IAG Research will hand the awards on April 4 at the opening of the 2007 New York International Auto Show (NYIAS).

Get Helpful Information About Automobile With Automotive Service Manual

If you want to have information regarding the automobile then you should search for the automotive service manual because it helps you to get these things and you may be benefited in this regard. The manual is informative and it works beautifully for you to get these things. It assists you and it supports you too. If you want to have good information about your vehicle then you should search little bit about the manual and you can get different type of information from this. You will get enough cooperation with the different things of driving. It cooperates with you to get information about the driving manual. You will get good guidelines about the driving. It supports your requirement too.

If you want to learn how to drive a car or a bigger vehicle then you can go through the driving manual. After going through this manual you will be able to handle automobiles. The manual will teach you to drive your own car. Sometimes the newly vehicle owners feel some problems to drive their vehicles. They can read this book to learn about driving. The book is writer in simple language so you will feel comfortable to read the book. Every effort is taken to write the book as simple as possible. Main aim to write the book is to make you enable to understand every line. The writers are experienced in driving so they have successfully written this. They have their own practical experience of driving vehicles. The fuel level and the wheel pressure are important things of the vehicle.

In case you find any difficulties in driving then you should search for the automotive service manual because it suits your needs really well for you to get effective information from the internet. It may assist you with its multi level information. If you want to have these things done for you then it is a needful thing for you to get these things for you too. It makes you helpful and it works really well for the drivers too. This manual is an important thing for the vehicle owners. Many individuals are reading this manual and they are satisfied with this because positive remarks are coming out of them. A driver should have sufficient information about the driving and every driver should read this book. This way they can obey traffic rules and it will make them good driver too. They can avoid unfortunate road accidents too.

Hire A Luxurious Wedding Car

Your wedding day is racing toward you. It’s a romantic day during which two people form a union with one another and make a promise that they’ll spend the rest of their lives together. The arrangements so far have been impeccable; the dress, the cake, the food and the decorations have all been organized impeccably. The final arrangement needs to be made, the wedding car. How do you make sure to pick the right one, the car that radiates elegance and style? Exclusive Limousines is Melbourne’s most exclusive limousine hire service.

Exclusive Limousines provide a quality wedding car service in Melbourne and its surrounding suburbs. Exclusive Limousines offer flexible and affordable wedding car packages, which will let you hire the vehicle of your dreams without breaking your wedding budget. If it’s a traditional theme you’re after, you can choose from a wide array of classic wedding cars like our 14-seater Hyper Stretch SUV, one of our Stretch Lincoln, or our Stretch Hummer. However if you’re after something different, something iconic, take a look at our vintage Mustangs, Cadillac, Gran Torino or T-Bird.

Your wedding day is one you�ll never forget. Exclusive Limousines create an effortless memory with our gorgeous vehicles, offering the best in wedding limousine hire to all Melbourne metro suburbs.

To make these occasions memorable, Exclusive Limousines offer luxury cars to our clients in Melbourne. Whether you are looking for Executive Vehicles, Stretch Limousines, Hummers or any other luxury car for weddings, school formals and more, you have come to the right place. We keep our cars in pristine condition and ensure that all eyes are on you when you arrive at your destination.

We offer the difference that only a luxury car can make to your weddings, corporate transfers, bucks parties, and hens parties. With an impeccable reputation in Melbourne, you can rest assured of the professional and caring services we provide. From day trips to nights out, our services will make your transportation hassle free, easy, and luxurious throughout Melbourne. The arrangements so far have been impeccable; the dress, the cake, the food and the decorations have all been organized impeccably.

Exclusive Limousines is not only a coveted wedding car hire service in Melbourne, but they’ve made a name for themselves across Australia. We know how to make a bride feel like the Queen and a groom like a King. The vehicles provided on hire are designed to make the couple feel indulgent. Our limousines and classic muscle cars are regularly serviced and maintained to ensure there’s no nasty surprises on the day you can’t afford to be late. The only thing better than the reliability of our cars is the mirror finish on their exteriors.

Hyundai Launches Canadian Performance Parts Division

Automotive enthusiasts have always been obsessed with taking stock cars and improving their performance to match more expensive vehicles. The movies Fast and the Furious and its sequels show how an ordinary Honda or Toyota can be tuned to become supercars. The most popular brands of cars for tuners are Honda, Toyota, Mitsubishi, and Volkswagen. But a newcomer in the said segment is making waves and has recently launched a division for performance parts in Canada.

Hyundai, the Korean automaker known for its economy cars, is slowly moving up the ranks when it comes to popularity among performance enthusiasts. The sporty Tiburon coupe is an example of Hyundai’s achievement in the said department. The Accent is also becoming a favorite for performance enthusiasts.

The Canadian arm of the Korean automaker recently announced that they will be counting on the growing number of Canadian youth becoming more and more interested on tinkering with their vehicles. As part of that expansion, Hyundai will introduce Hyundai Performance Parts in the country. The said marketing arm of the Korean automaker will be offering a wide variety of aftermarket performance parts to Canadian consumers.

Some of these performance parts are performance clutch assemblies and brake upgrades. Other parts that Hyundai Performance Parts will offer to Canadians are B&M short shift kits, suspension upgrades for better handling and ride stability, lowering spring kits for better aerodynamics and better balance and even cold air intake which are designed to improve a Hyundai’s engine performance. These performance parts will be available to Canadian consumers just like shocks Canada.

Aside from parts designed to improve the performance of Hyundai vehicles, Hyundai Performance Parts will also offer aftermarket components designed to improve the aesthetics of a car. Some of these parts for exterior styling includes chrome exhaust tips, rear wing, and alloy wheels. These components combined with performance-enhancing parts can give Canadian consumers what they really want for their vehicles. For finishing touches, Hyundai Performance Parts also offers interior trim kits to stylize the cockpit of any Hyundai car. A high-end Clarion audio system is also being offered by Hyundai in the country for those who want to have a good audio system to go along with their souped up Hyundai.

These parts will be available to Canadian consumers through the wide network of Hyundai dealerships in the country. Customers can also order the said parts from Hyundai’s Canadian website. The current listing of parts is expected to grow as Hyundai plans to expand their offerings. The reason for this is that the company wants to make more and more of its cars tunable. Installation of the said performance auto parts will not void the lengthy warranty offered by the automaker.

This offer is surely a good thing for Canadian tuners. For those who are only beginning to be hooked to this hobby, they will have a major automaker backing their passion. With the use of performance parts backed by a major car manufacturer, tuning a car for Canadians surely was made easier.

Roll On Bed Liners — The Low Cost Option

Roll on bed liners are the do-it-yourself way to a better looking truck bed and improved bed protection too. We have lived with a do-it-yourself bed liner for about three years now and here’s what it took to get the liner on.

The Tools and Materials For A Bedliner

The easiest way to get going is to just get a kit. Herculiner is the leading brand with a kit, but now other liner paint companies offer the one stop material solution.

You’ll need the paint for starters. Plan on at least 5 quarts for a full-size truck bed. The more the better. That makes sense when you realize that professional liners consist of about 5 gallons of paint. That’s 5 gallons, not just 5 quarts. So, don’t be satisfied with just a gallon of bed liner paint.

You’ need an applicator, preferably a roller and some cheap brushes. Don’t worry. As the paint dries, it settles and the roller or brush marks just fade away.

Cleaner is a must, but a simple solution is to just get regular automotive grease and wax remover. That’s really the cleaning problem, getting rid of wax and grease.

Then you’ll need masking tape, quite a lot really. You do not want bed liner paint anywhere except where it should be. It’s so sticky, it’s hard to clean it off once it’s where it shouldn’t be.

Finally, don’t forget the sanding material. That can be sanding paper or it can be abrasive pads. In any case, get plenty to get the job done.

Getting Started Right

Clean surfaces are key to paint that sticks. Getting rid of the old wax and grease is a must to get a coat that sticks. Don’t even think about sanding before cleaning. If you do, you drive the wax or grease into the paint. The sanding doesn’t get rid of it. That’s a sure road to peeling paint. So clean first or else.

Acetone is the right solvent, but it’s easy to get as a automotive wax and grease remover.

Sanding For Success

Applying bed liner paint isn’t the place for fine sanding. It’s the place for very aggressive abrasives. See, what you want is a really rough scratched up surface. That’s what helps the paint stick, a really rough surface prep. No fine sanding is required or desired.


After the truck bed is clean and sanded, the hard part is done. Actually putting on paint couldn’t be easier. Partly because the liner paint is so sticky and so thick. It just levels out and sticks almost like a gel coat. You just roll it on and stand back. The paint levels out as it dries and all the roller and brush marks just fade away. It’s easy as pie.

Good And Bad

Applying bed liner paint yourself is a fast way to get a spray-on bed liner look-alike for just a fraction of the cost of a professional model. It really looks almost just like a professional liner but at just a fraction of the cost.

The liner we put on as stood up to hard use for about three years. The bed looks good still, though before lining it was rusty and in sad shape. It is scratched and scarred from use but looks good especially from a few feet away. Here’s what to watch for if you choose this route.

There’s more to this than just rolling on paint. The preparation is the tough part. Do it right or waste your time.

A coating you put on yourself isn’t nearly as durable as a professional spray on liner. That’s mostly because it just isn’t as thick. The professional liner just consists of much more material.

Especially for older pickups with existing bed paint damage, a roll on bed liner makes perfect sense. After living with a roll on coating for three years, I say it’s worth the trouble if you want a cheap bed coating.

Maintain Your Vehicle Working Nice With Scheduled Automotive Service

Automotive providers are part of a automotive proprietor’s life. There are quite various auto service procedures that are obtainable in varied automotive restore shops in Brandon, Florida. These automotive services might be categorised into two: automobile repair and automobile diagnostic services.

Automotive diagnostic companies is an auto service that can be a type of preventive car maintenance. Routine diagnostic procedures contain checking the completely different elements of the car to see if they’re still of their optimum condition. That is important in order that if something must get replaced, it’s changed immediately earlier than causing any major car problems.

Three of a very powerful car elements that ought to routinely endure diagnostics are transmission, brakes, and engine.

Transmission refers back to the gearbox. Nonetheless, some mechanic personnel the term to confer with the gearbox, clutch, and shafts as a group. Transmission is what provides the automotive pace and power. It has the flexibility to reduce the engine pace to slower wheel speed whereas growing energy within the process. The transmission is accountable in shifting automobile gears so any issues concerning transmission would require major automotive repair.

The engine, on the other hand, is the motor used to burning gasoline and convert the energy to mechanical motion. It’s an inside combustion engine which burns gas and use the produced hot gases for generating power. Most engine configurations are focused on increasing combustion effectivity and engine power. If one thing is improper with a automobile’s engine, the automotive is normally left to a car restore shop for quite a few days to get it fixed.

Lastly, automobile brakes are the gadgets used for stopping automobile motion. There are various kinds of car brakes, but all of them work for the same purpose. They’re one of the important safety characteristic of any vehicle. Brakes diagnostics is concerned with elevated increase of brakes in addition to brake restore and replacement.

On the subject of automotive restore, in style automotive companies embody AC restore and collision repair. Particularly for outdated autos, ac units usually are not working as easily as before. They constantly needs some parts to be replaced. Auto ac models absorbs warmth inside the automotive and expels it exterior so it’s a necessity particularly throughout summer. Auto ac items differ based on automobile fashions so it’s better if a mechanic is consulted before doing anything.

Collision restore, on the other hand, is part of auto body work and body work services. Collision repairs are performed for dented vehicles attributable to accidents or road mishaps. You can do these car repairs by yourself however they are such a meticulous process so it is much really useful for those who seek skilled help. Automotive repair services akin to these require sure abilities, techniques, and tools. There are individuals who had been skilled to specialize in such issues, so allow them to do their job. Simply just be sure you transact enterprise with a good automotive repair store that has aggressive costs in trade for prime quality work.

Constructing Automobile Dealership Web Site Using WordPress

When wordpress first came out in 2003 it was purely a content publishing platform. Because the years have gone the platform has developed into a fully practical Content Management Program. Everyone from a freelance blogger to a fortune 500 business have utilized this function wealthy platform to manage their web site. Automobile dealership web sites have a complex set of specifications not normally discovered in other industries. The power to easily handle and edit the website content can make utilizing wordpress for an auto dealership website the apparent choice.

WordPress could be custom-made to fit any software and an automobile dealer is no various. Everyone from the utilized automobile lot towards the biggest dealership in city can use wordpress to power their website. The cause that wordpress is such a no brainer is how simple it is to maintain and update.

Somebody without any prior information can learn to make use of wordpress and begin publishing content material within minutes of being shown how. Automobile dealerships change their prices, and ad campaigns about as much as our authorities adjustments its thoughts. This plays correct into wordpress’ strengths. Using an image slider this kind of as NextGen is a superb way to showcase an utilized or new vehicles functions with pictures. You are able to effortlessly edit the descriptions for every picture also. For instance if there was a picture with the interior you can add a description that would checklist all the interior features present for that vehicle. If you want to make use of one picture with some features you can use Wp1Stop’s auto dealership stock plugin.

Most auto dealerships and automobile salesmen alike would like to promote each automobile on the street. Using wordpress for an auto dealership website will allow the site to fetch rss feeds of the nearby car dealers. Not only can dealerships display pictures and features however they can checklist cars for sale directly on the web site using the addition of a third party plugin. Shopp Plugin will be the preferred answer for an automotive ecommerce website. Even when the dealership doesn’t plan on selling directly from your web site they can nonetheless collect customers information for use in advertising at a later date.

Aweber is a superb way to integrate an autoresponder that will retailer the user’s email and name inside a database. Dealerships will then have the ability to keep that person in their product sales funnel so along as they don’t unsubscribe. The automotive industry could have used some huge setbacks lately with the bailouts and now Toyota seemingly incapable of performing anything right. By using wordpress for an auto dealership web site one can be assured that content material is up to date and all the leads are becoming adopted. Putting in plugins to extend the functionality of wordpress is another fantastic cause for automobile dealers to turn to a wordpress platform.

Victory Gunner

Man Your Gunner Victory Goes All Suede Metallic and Stuff

Add another cool custom to Victory’s six-bike cruiser lineup for 2014 with the Gunner. Based on Victory’s basic cruiser platform and sharing the 106/6 air-cooled V-twin with six-speed transmission, the Gunner features polished highlights on 24-spoke cast wheels, a near-subterranean seat height of 25 inches, and a -suede titanium- metallic paint with black accents.

Victory is understandably proud of its finishes, and the Gunner should really make its corporate head swell. Form the teeny-tiny front fender to the simple instrument package and on back to the lightly bolstered solo saddle, this model has the look of classy minimalism.

It’s also priced within sight of a certain other American machine favored by the young and restless. At $12999, the Gunner is priced beneath all of Harley’s big twins and not too far north of the pricier Sportsters. Naturally, Victory has already tooled u several accessories for the Gunner, including appearance items, a red solo seat, V-style drag bars, and of course, an exhaust system. The Gunner is in showrooms now.

Don’t forget to wear a custom painted helmet when riding the 2014 Victory Gunner. A simple black helmet will also do just fine.Submit your articles to AMAZINES.COM

Buying Used Luxury Cars, How To Avoid A Lemon

Buying a used luxury car is a smart and economical decision-if you take the right approach. Today’s luxury cars are built better and last longer than ever before. Purchasing the right used luxury car means getting more car and more fun options for your money. But according to one UK based used auto dealer, 3 out of 10 people are dissatisfied with their used car purchase! That means that if you shop for cars like the average person, there’s only a 70% chance that you’ll be happy with one of the largest purchases you’re likely to make all year! Here are some tips to make sure that you’re not one of the “other” 30%.

Get an inspection:
Would you buy a used parachute from an unknown previous owner without having it opened up inspected by a professional first? If so, then you probably aren’t the type to still be reading this article. Most of us just assume that if the car looks great on the outside then it must be fine under the hood as well. No necessarily so!

Though used luxury cars are generally cared for and maintained better than non luxury used autos, there is still a chance that the previous owner caused damage due to poor maintenance. It’s possible that there could be any number of things that have gone awry that aren’t visible to the untrained eye. It may cost $75 – $150 dollars for an outside expert opinion, but this is money well spent.

Choose your dealership wisely:
Who do you think chooses the used luxury cars on the lots you go to visit? Each dealership sets its own tandards about the kind of cars that it will sell on its lot. Just like any company has a decision to make about the quality of products it sells, a dealership does the same.

Just because you see the same used Lexus SUV at two different used car dealerships doesn’t mean that they’re both created equally. The buyer at the first dealership may have higher standards for where they buy their used luxury cars than the one with the multi-colored flags strewn across the parking lot. Even if the used Lexus SUV from the second dealership costs a little less, that doesn’t necessarily mean it’s a better deal.

Do your research:
Dig around online for answers about the used luxury cars you’re considering. Don’t just look at the manufacturer sites or reviews published when the car was first released. Look for customer reviews and recalls. Also get the car’s VIN number and visit Carfax.com to check for any prior damage. Oftentimes, the dealership will run and pay for the Carfax report if you ask.

If you know how to shop for used luxury cars, there’s no reason to worry about being in that unhappy 30%. By approaching car buying the right way, you’ll not only be among the 70% that are happy with their used car purchase, but smiling as you cruise by all those other car owners who paid up to 30% more for your same model car new!

Three Custom Car Detailing Career Tips

If youre going to work in automotive painting and auto detaining, here are three crucial tips to take into account.

1. Who car detailers are and what they do
Car detailing includes the interior and exterior cleaning and detailing of engines, they are responsible for making minor repairs, removing swirls and defects, polishing, removing stains and grease car wash, vacuuming and shampooing upholstery, paint protection, buffing and waxing, and cleaning wheels. In addition to these duties and responsibilities, many technicians who begin a career in custom car detailing pursue automotive painting.

2. Get yourself a basic education
While car detailing experts do not need to attend a full four year study at a university, it is important to enter the automotive career field with some official training. Many community colleges and technical, vocational schools offer two year degrees and certifications in automotive detailing. Some programs can be taken in less than three months and offer education on the fundamentals of chemical use, use of industry-specific tools and equipment, safety, education on complete engine and body detailing, and knowledge of how to price their services and helpful business practices.

3. Improve and build upon that education
While it can be very tempting to simply finish the most basic of coursework and launch yourself in a car detailing job within half a year, persons wanting a more long-term career should consider continuing their education and possibly working as an apprentice. The U.S. Bureau of Labor Statistics suggest that persons who simply operate within the confines of car detailing make between $20,000 to $30,000 a year, whereas those skilled in automotive painting and employed as auto body and paint technicians can earn as much as $80,000 a year. Journeyman auto body and paint technicians build on the basics they learn as car detailers and add to this knowledge the ability to remove and install auto body panels, parts, and glass, the ability to completely prepare a vehicle for paint, detail work, and the skill to use high transfer paint equipment. Learning these skills in an automotive school gives you a better understanding of industry-standard methodology, and a degree officialises your education for your future employers. Of course, choosing to work as a car detailer and apprenticing as an automotive painter under an established technician is a great way to get hands-on training while being paid.

To be successful in automotive careers like car detailing you need to have passion for the work, have a basic education, and be willing to continue and improve upon the founding blocks of your education. Careers should be open to advancement, allowing you the freedom to grow and mature as an automotive-based technician. For more information, contact an automotive school near you today.